Follow these guides to see how you can use Predictive Response features through Salesforce Lightning!<\/p>\n
1. Create a campaign:<\/p>\n
2. Campaign Types:<\/p>\n
3. Get hands on experience with the design and layout options of the drag-and-drop editor and review campaign and email activation options and date-based publishing triggers:<\/p>\n
4. Confirm responsive designs and merge field content through testing:<\/p>\n
1. Review key metrics for tracking and campaign success:<\/p>\n
2. Establish scoring defaults and monthly points write-off:<\/p>\n
3. Use visitor behavior to segment your lists:<\/p>\n
1. Automate campaign membership in real-time or as part of a scheduled process.
\n2. Instantly send a campaign\u2019s first email when a contact or lead is automatically added.
\n3. Schedule reports to keep an eye on the automation.<\/p>\n
1. Establish custom merge fields based on an organization\u2019s data:<\/p>\n
2. Publish dynamic content based on either geographic or demographic segments:<\/p>\n
1. Publish a subscription page to provide readers with more than an opt-out option.
\n2. Review how to embed a subscription page into a website.
\n3. Learn how to add a campaign to a subscription from within Salesforce.com.<\/p>\n